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If you work as a freelancer in medical communications and want to get your own web site linked from our directory or if you'd like us to set up an online Profile Page for you here (there is no charge and feel free to ask us to update it any time) - please just contact Peter Llewellyn.

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Managed by NetworkPharma This informal initiative, led by Peter Llewellyn of NetworkPharma, encourages networking and dialogue amongst individuals working in and around specialist medical education, medical communications and medical publishing businesses primarily based in the UK. Please help spread the word and sign up for our weekly newsletter by emailing Peter Llewellyn.

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INDEPENDENTS >> CARON KENNEDY

Caron Kennedy Strategic project direction and writing Tel: +44 (0) 7850 465 978 Email: caronkennedy@hotmail.com Summary I have over 25 years' experience in the strategic medical communications business (medical education, advertising and PR) at a country, international and global level. I worked up to Client Services Director at agencies before going freelance in 2008. I work with med. comms. agencies and also do some projects direct with pharma clients. I work at home but am always happy to work with agency teams and visit offices when required. I can travel to congresses etc. I copyright, I can project manage tactics as required and I can be client-facing. I also assist some agencies with business development. I thrive under pressure and quickly integrate into teams as required. Experience I have both delivery and project management experience of the numerous tactics which typically form part of a communications campaign. These include: * Strategic programme development at an international/global level * Opinion Leader advocacy programmes (including skills training) * Advisory Board Meetings (including facilitation) * Strategic Publication Planning*Course and Conference development and organisation * Therapy area training packages for industry personnel, physicians and patients * Launch support materials - sales aids, leave pieces, slide kits, patient leaflets etc. * Post-launch marketing * Scientific manuscripts * Press releases, media packs, media activities, journalist interviews, filming * Consumer materials * Corporate communications * Affiliate motivation * Salesforce training * Congress activities and highlights * Stand-alone meetings * New media (internet site development, intranets, webcasts, cyberconferences, websites, 3D animation, interactive training, e-learning modules, videos and storyboards, i-pad materials) * Assistance with strategic business development * Therapy areas I have prior experience in most disease therapy areas. I can quickly assimilate data and become competent in new areas.

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